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New Citroën ë-C3 (2024): what are the secrets of its attractive price?

How did Citroën manage to make its new ë-C3 so attractive in terms of pricing? Discover the secrets of this electric car available in France for a starting price of 23,300 euros.

Unveiled mid-October 2023, the Citroën ë-C3 is undoubtedly one of the most anticipated new releases of the year. Available from 23,300 euros (excluding bonus), the brand’s new city car intends to hunt on the Dacia flowerbeds on the accessible electric car market who also covet Renault, Peugeot, Volkswagen And You’re here.

Citroën ë-C3: the secrets of a falling price

In an educational video, our colleagues from Caradisiac went to meet several designers responsible for the new ë-C3 to better understand its cogs of manufacturing.
“The grille moldings, roof rails and wheel arches are not painted,” explains Henry Sylvain, designer.“We worked on the reliefs […] and lighting effects.
We had to break the codes and not just offer an evolution of the current C3 by giving it the fashionable ingredients: a raised position, a proud look while maintaining a very compact size. »
Another tip for reduce costsdesign the ë-C3 on a multi-energy platform with some LFP batteries (lithium-ferrophosphate), renowned for its longevity and financial accessibility, also specifies Thierry BlanchardProduct manager.

Citroën ë-C3: “less is more”

The Citroën ë-C3 also only offers two trim levels (You And Max) soon to be completed by a version More. A voluntary choice restricted, just as for the options available (color and 11 kW on-board charger), which allows the buyer to save money all in reducing the bill on the side of suppliers.
There new ë-C3 also takes advantage of the synergies of the Stellantis group between its different markets. This is how the electric city car has benefited from technologies already proven on the C3 sold in India and South America.
“What is common is the morphology”, specifies Thierry Blanchard. “The car has been completely adapted to European codes in terms of damping, equipment and styling. They are two different cars. »

New Citroën ë-C3 (2024): what are the secrets of its attractive price?
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